TrendForce sees OLED notebook shipments rising more than 40% in 2027

Technology · First reported 29 Oct, 11:52 · Updated 19:10

Image: Wikimedia Commons · NASA Johnson Space Center · Public domain

TrendForce forecasts another sharp rise in OLED notebook shipments after 2026, as Apple’s new OLED MacBook Pro enters the market. The model’s price and demanding display specifications may limit upgrades and constrain panel supply, while rival manufacturers focus on a possible OLED MacBook Air expected in 2029.

TrendForce forecasts OLED notebook shipments will rise nearly 40% in 2026 and more than 40% in 2027, despite an expected contraction in the broader notebook market for two consecutive years.
Apple’s 14-inch OLED MacBook Pro starts at $2,899; TrendForce estimates shipments of 1.2–1.5 million units in 2027. Its continued sale of Mini-LED models may temper replacement demand.
Samsung Display is the exclusive OLED panel supplier for the new MacBook Pro. TrendForce says the display’s production demands are prompting LG Display, BOE and TCL CSOT to target the OLED MacBook Air, expected in 2029.

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Key facts

OLED notebook shipment forecast: Nearly 40% year-over-year growth in 2026, followed by more than 40% in 2027.
14-inch OLED MacBook Pro starting price: $2,899.
MacBook Pro shipment estimate: 1.2–1.5 million units in 2027.
Exclusive OLED panel supplier: Samsung Display.
Expected OLED MacBook Air arrival: 2029.