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Gears of War: E-Day budget estimates vary in scope

Conflict · First reported 2 Nov, 11:00 · Updated 11:28

Image: Wikimedia Commons · Francis Matahum · CC BY-SA 4.0

TechSpot reports claims that E-Day cost about $500 million, while noting that the figure’s scope is disputed and that sales and Game Pass play were also reported. Windows Central’s excerpt says its author investigated the budget discussion but gives no findings.

  • TechSpot reports a $500 million cost attributed to Bloomberg reporter Jason Schreier, and says Kotaku had earlier reported a figure above $500 million that excluded marketing.
  • TechSpot also describes a competing interpretation: Windows Central’s Jez Corden thought the number could cover The Coalition’s spending since its previous game, though he believed most went to E-Day.
  • Reported early figures included 230,000 first-week sales, more than 400,000 sales across Xbox and Steam by about three weeks after launch, and an estimated 1.7 million Game Pass players.
Summary written by Lux AI from 2 articles

Key facts

Reported budget figure
$500 million; Kotaku’s cited estimate was over $500 million and excluded marketing.
First-week sales estimate
230,000 copies, according to analytics firm Alinea.
Sales by about three weeks after launch
More than 400,000 across Xbox and Steam, according to a source cited by The Verge.
Estimated Game Pass players
Around 1.7 million, according to Alinea.
Early-access upgrades
About 722,000 players paid $30, according to TechSpot.

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